PRIVACY POLICY

Privacy Policy

45th Parallel values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share your information when you visit or make a purchase from our website.

Information We Collect

When you visit our site, we may automatically collect certain information about your device, including your web browser, IP address, time zone, and any cookies installed on your device.

When you make a purchase or attempt to make a purchase, we collect information such as your name, billing and shipping address, payment information, email address, and phone number if provided. We refer to this as Personal Information.

How We Use Your Information

We use your Personal Information to process and fulfill orders, communicate with you about your purchase, provide customer support, screen for potential fraud, and improve our website. With your permission, we may also send marketing or promotional emails.

Sharing Your Information

We work with a small number of trusted third parties to operate our store and deliver orders. This includes Shopify, which powers our online store, payment processors who handle transactions securely, and shipping carriers who get your order to you. We may also share information when required to comply with applicable laws or legal requests.

Cookies and Tracking

We use cookies and similar technologies to remember your preferences, understand how visitors use our site, and keep things running smoothly. You can control or disable cookies through your browser settings, though some features of the site may not work properly if you do.

Email Marketing

With your permission, we may send you emails about new products, updates, or promotions. You can opt out at any time by clicking the unsubscribe link in any of our emails or by reaching out to us directly.

Data Security

We take reasonable precautions and follow industry best practices to protect your Personal Information. Payment information is encrypted and processed securely. We do not store your full credit card details.

Your Rights

Depending on your location, you may have the right to access the personal information we hold about you, request corrections, or request deletion. To exercise any of these rights, please contact us using the information below.

Data Retention

We retain your information only as long as necessary to fulfill orders, meet legal obligations, and support our business operations.

Third-Party Links

Our website may contain links to third-party sites. We are not responsible for the privacy practices or content of those sites and encourage you to review their policies separately.

Children's Privacy

Our website is not intended for anyone under the age of 18. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page.

Contact Us

If you have questions about this Privacy Policy or how your information is handled, please reach out:

customerservice@45thlife.com 45th Parallel 149 W Main Street Gaylord, MI 49735 United States