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BUILT FOR THIS
When the world turns white, you're ready. Parallel gear engineered for the elements, and those who adventure in them.
CHASE THE COLD
Some seasons demand you lean in. Gear up, head out, and find what's waiting just beyond the treeline.
Life On The 45th Parallel
Stories from the 45th
The In-Between: What Nobody Tells You About April Up North
Nobody puts April on a poster. Here's what's actually happening Up North right now, and why the weird in-between season is worth paying attention to.
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Solar Maximum and what to expect.
As the Solar Cycle 25 approaches its peak, the night sky is becoming more alive with color. This blog breaks down what causes the shifting hues of the Aurora Borealis, how the Kp index predicts visibility, and why now is one of the best times in years to look up.
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